Does Google Hold Your Website To A Higher Standard?
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You may already be familiar with some of the ranking factors Google considers when ranking your website in search results. You may also be aware of how Google determines a site’s domain authority and how its algorithm distinguishes quality content … Read More

What You Need To Know About the AMP Project
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It’s as simple as looking at your site’s analytics: most of your traffic is mobile traffic. That’s how it is across the Internet, and that is why most brands are putting a “mobile-first” initiative on their websites. Search engines understand … Read More

Shine a Light on Dark Traffic
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Chances are high that you have run a report in Google Analytics before and have come across a startling realization: you have a significant amount of traffic being labeled as “direct.” For many websites, this number is on the rise, … Read More